Micro-SaaS & AI ProductsSource date: March 29, 2025Last reviewed October 20, 2026

One of the first AI headshot apps, Aragon, brings in over $10M a year, according to Indie Hackers

Wesley Tian spent $15K to $20K of savings testing app ideas before AI headshots took off.

Subject: Wesley Tian (Aragon)Paid AI headshot generation

Read original source1 source linked below
A laptop showing revenue charts on a desk beside an open notebook and coffee

Case Overview & Background

Wesley Tian worked at two YC-backed startups, then at 25 started exploring ideas. After Stable Diffusion and the Dreambooth paper appeared, he launched a site with 12 app ideas on waitlists. People liked appearance changes most, which led to Aragon. Indie Hackers reports it brings in over $10M a year three years later.

How AI Is Used

Aragon trains an image model on a customer's photos to generate professional headshots, building on Stable Diffusion and Dreambooth.

Step-by-Step Process

Step 01Test many ideas

He launched 12 waitlist apps to see what people wanted.

Step 02Follow the signal

Appearance-changing apps got the most interest.

Step 03Build the product

He launched an AI headshot product.

Customer Acquisition & Distribution

Increasing his luck surface area, per the interview headings.

Limitations, Risks & Failure Modes

What may not apply to you, and what could go wrong:

  • The figure is self-reported and was not independently checked
  • He had machine learning experience and savings
  • AI headshots became crowded quickly

Key Takeaways

  • Cheap waitlist tests can reveal demand
  • Early timing on a new model can matter a lot

Sources

Indie HackersMarch 29, 2025

Indie Hackers interview: Building one of the first AI-headshot products and hitting $900k/mo in 3 years

Note: Indie Hackers interview. The headline figure appears in the Indie Hackers introduction, not in the founder's own words.

Open Source
Advertising slot availableAdvertise on AI Side Hustles

Category page banner: Reach readers researching one specific AI business model.

One clearly labelled banner on a category page such as Micro-SaaS or AI Agencies, shown next to the documented cases your product is relevant to.

Sponsored placements are always labelled and never change how cases are researched, labelled, or ranked.

Commercial disclosure: We currently have no affiliate or sponsorship relationship with any tool or person on this page. If that changes, affiliate links and sponsored content will be clearly labelled, and evidence labels will never be changed for commercial reasons.

Case ID: cs-wesley-tian-aragon-ai-headshots-10m-a-ye
Compare

Related Case Studies

DimeADozen.ai social preview: "Validate a business idea before you build it."
Image: DimeADozen.ai
October 16, 2023
1 source

A $185 AI report tool that made $66,000 and sold for $150,000

DimeADozen (Sal Aiello and Monica Powers)

Sal Aiello and Monica Powers built DimeADozen, a site that turns a business idea into an AI-generated validation report. They built it in four days, charged $39 per report, made more than $66,000 in about seven months, and then sold the business for $150,000.

Reported figure
$66,000+ in about 7 months(revenue)
Evidence levelIndependently Documented
Tools:
Inspect Case
Cal AI social preview showing the app scanning a plate of pancakes and listing calories and macros.
Image: Cal AI
September 6, 2025
1 source

Cal AI: a teen-founded photo calorie tracker with about $1.4 million monthly gross profit

Cal AI (Zach Yadegari and Henry Langmack)

Cal AI lets users photograph a meal and get an AI estimate of its calories. Launched in May 2024, it is priced at $2.49 a month or $29.99 a year. CNBC reported about $1.4 million a month in gross profit and about $274,000 a month in net operating income, with a team of 30.

Reported figure
About $1.4M/mo gross profit
Evidence levelIndependently Documented
Tools:none named in the source
Inspect Case
The AI Side Hustles Briefing

Get the free Verified AI Hustles PDF.

Subscribe to get new sourced cases by email and download our PDF of every independently documented case on this site, each with its source link.

By subscribing, you agree to receive the AI Side Hustles briefing. We never sell your data. See our privacy policy.