One of the first AI headshot apps, Aragon, brings in over $10M a year, according to Indie Hackers
Wesley Tian spent $15K to $20K of savings testing app ideas before AI headshots took off.
Subject: Wesley Tian (Aragon)Paid AI headshot generation

Case Overview & Background
Wesley Tian worked at two YC-backed startups, then at 25 started exploring ideas. After Stable Diffusion and the Dreambooth paper appeared, he launched a site with 12 app ideas on waitlists. People liked appearance changes most, which led to Aragon. Indie Hackers reports it brings in over $10M a year three years later.
How AI Is Used
Step-by-Step Process
He launched 12 waitlist apps to see what people wanted.
Appearance-changing apps got the most interest.
He launched an AI headshot product.
Customer Acquisition & Distribution
Limitations, Risks & Failure Modes
What may not apply to you, and what could go wrong:
- The figure is self-reported and was not independently checked
- He had machine learning experience and savings
- AI headshots became crowded quickly
Key Takeaways
- Cheap waitlist tests can reveal demand
- Early timing on a new model can matter a lot
Sources
Indie Hackers interview: Building one of the first AI-headshot products and hitting $900k/mo in 3 years
Note: Indie Hackers interview. The headline figure appears in the Indie Hackers introduction, not in the founder's own words.
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