Two college founders with no coding background built an AI future-self app that made $12.9K in one month
Giancarlo Sarti and his co-founder used Claude and Cursor to build MyFutureSelf, an app where users talk to an AI version of who they want to become.
Subject: MyFutureSelf (Giancarlo Sarti)Subscription mobile app with an AI personal growth guide
Case Overview & Background
Sarti started MyFutureSelf in college with a co-founder after they had grown an email marketing agency to $20K a month. The app asks users to define who they want to become, then lets them talk to an AI future self that helps with decisions and daily actions. Neither founder could code. He told Starter Story the app generated $12.9K in revenue in February.
How AI Is Used
Step-by-Step Process
The idea came from their own shift in identity while growing the agency.
They used Claude and Cursor to make their first mobile app despite early crashes.
Instagram, TikTok and Reddit brought the first users.
They added influencer deals, a UGC creator program and Meta ads.
Customer Acquisition & Distribution
Limitations, Risks & Failure Modes
What may not apply to you, and what could go wrong:
- Self-reported figure with no records reviewed
- Monthly revenue varies (the page lists both $11K and $12.9K)
- Paid ads and creator programs cost money and can lose money
- Apps built quickly with AI can be unstable at launch, as theirs was
Key Takeaways
- Non-coders can ship a real app with AI coding tools
- Launching early and fixing fast beat waiting for perfect
- Organic content can validate an idea before paying for ads
Sources
Starter Story: I grew this mobile app to over $12K/month
Note: Written founder interview. States the $12.9K February revenue, the AI future-self feature and that the app was built with Claude and Cursor.
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