Print on DemandSource date: October 5, 2026Last reviewed October 20, 2026

A firefighter-paramedic made $14,000 in three months selling AI-made PNG designs on Etsy

Shannon Davis passed 15,000 sales by matching trends with ChatGPT and generating designs in Kittl, per the podcast host.

Subject: Shannon DavisEtsy digital downloads (PNG and sublimation designs)

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Case Overview & Background

Shannon Davis, a firefighter-paramedic, runs an Etsy shop of AI-generated PNG designs around her family and job. The podcast host reports she went from 2,000 to 15,000 sales in nine months, with $14,000 in revenue over the last three months.

How AI Is Used

She uses ChatGPT to match trends to niches, builds and tests prompts in Kittl, then edits each design in Procreate.

Step-by-Step Process

Step 01Spot trends

She uses a trend report, then ChatGPT to match niches.

Step 02Generate in Kittl

Prompt building and testing.

Step 03Edit by hand

Every design is edited in Procreate.

Customer Acquisition & Distribution

Etsy search.

Limitations, Risks & Failure Modes

What may not apply to you, and what could go wrong:

  • The figure is self-reported and was not independently checked
  • The source sells training
  • Etsy demand is seasonal and competitive

Key Takeaways

  • Editing AI output by hand improves quality
  • A side business can fit around a full-time job

Sources

SubstackOctober 5, 2026

How to Sell Your Stuff: She Earned $14K on Etsy During the Slow Months Selling PNGs

Note: Host post by Lizzie Smiley; the $14K figure is the host's statement.

Open Source
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Case ID: cs-shannon-davis-etsy-ai-png-shop-14k-in-th
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