From a $999 AI tool assessment to $8,000 MRR in ten days
A former IBM salesman sells AI audits to small business owners, then an ongoing concierge service.
Subject: Corey GanimPaid assessments plus monthly retainers
Case Overview & Background
Corey Ganim offers a free 15-minute mini assessment, a $999 AI tool assessment, and a concierge retainer at $1,200 to $2,000 a month capped at six seats. According to the teardown, five of six prospects converted and the concierge offer reached $8,000 MRR in ten days.
How AI Is Used
Step-by-Step Process
15 minutes, one pain point, one tool recommendation.
A 45-minute interview produces a "prescription" of three to seven tools.
Claude analyses the transcript, limited to tools listed in public directories.
$1,200 to $2,000 a month for ongoing help.
Customer Acquisition & Distribution
Limitations, Risks & Failure Modes
What may not apply to you, and what could go wrong:
- Relies on the founder's sales background and network
- Capped at six concierge seats, which limits growth
- Figures are secondhand from a teardown
Key Takeaways
- A free, small first step can lead to a paid engagement
- Grounding AI in real tool lists reduces invented answers
- Service margins can be very high when costs are only software
Sources
HustleAesthete on X: Case Teardown 03, Corey Ganim
Note: Third-party teardown citing Ganim's interviews and channel.
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